Hot Trend Program 2018 – Parim Eyewear

Welcoming the Lunar New Year of Mau Tuat 2018, 101 Eyewear organized the PARIM 2018 Conference at the Grand Palace Convention Center, welcoming the participation of nearly 600 optical stores from across the country.

Held under the theme Hot Trend 2018 by Parim Eyewear, the conference was designed to express appreciation to 101 Eyewear’s valued partners and customers, while officially unveiling the PARIM Eyewear Collection 2018—making its first-ever appearance in the Asian market with a wide range of the latest fashion-forward designs.

Thanks to the enthusiastic participation of partners nationwide, the event concluded with great success, featuring a variety of engaging activities such as a fashion show showcasing the new PARIM collection across diverse styles, the “Du Lộc Khai Xuân” promotion with a Singapore–Malaysia travel prize, lucky draws, and commemorative gifts presented at the close of the program.

The 101 Eyewear Team
Representatives of 101 Eyewear alongside business partners.
Mr Tran Cuong Timothy, CEO of 101 Eyewear, together with valued and long-standing customers.
Representatives of 101 Eyewear and Parim Eyewear commemorate 7 years of partnership.
Outstanding retail partners of the Parim Eyewear brand were honored for their excellence and achievements.
The new Collection of the year 2018
Customers experience and explore the latest eyewear designs from Parim Eyewear.

Ms. Ho Thi Thuy Vy, representative of Kinh Quang Optical in Da Nang, shared that this was her first time attending a customer conference organized by 101 Eyewear. She expressed her pleasant surprise at the warm, elegant, and highly professional atmosphere of the event hosted by 101 Eyewear.

Dr. Nguyen Phu Thien, Chairman of the Ho Chi Minh City Optical Association, affirmed that 101 Eyewear is one of Vietnam’s leading eyewear companies, consistently supplying high-quality, fashion-forward eyewear with clear origins and reasonable pricing.

Mr. Nguyen Duc Quan, representative of Eyewear store in Hanoi, shared that he was highly impressed with the new Parim Eyewear collection, noting that its designs are well-suited to the Vietnamese market in particular and the broader Asian market as a whole.

The Parim Eyewear collection embraces a bold vintage aesthetic inspired by the creative spirit of today’s modern youth.

The versatile Parim Eyewear collection can be effortlessly paired with dynamic, bold, and individualistic styles.

The refined designs of the new Parim Eyewear collection were showcased during the fashion show at the Hot Trend Parim 2018 gala evening.

An exciting lucky draw program took place during the Hot Trend Parim 2018 gala evening, adding vibrant energy and memorable moments to the event.

The hot trend collection in 2018

Additional eyewear brands are exclusively and officially represented in Vietnam by 101 Eyewear, reaffirming its position as a trusted curator of prestigious international eyewear labels.

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